USA: Rind Snacks acquires Small Batch Organics

Rind Snacks, a US maker of fruit-based snacks, has announced the acquisition of Small Batch Organics, a US supplier of granola breakfast cereal.

In a statement, Rind Snacks said the deal marked a major milestone in its evolution from a dried fruit brand into a vertically-integrated healthy snack platform, adding that Small Batch Organics was “a natural extension of RIND’s mission to bring wholesome and sustainable foods […] to more consumers”.

Commenting on the deal, Matt Weiss, CEO and founder of Rind Snacks, said: “Today marks the start of a fruitful new chapter in Rind’s journey as a leading, better-for-you snack brand. The addition of Small Batch and its dedicated team enhances our ability to craft premium, healthy and innovative snacks for more customers in a flexible and highly scalable manner”.

Lindsay Martin, founder of Small Batch Organics, added: “Rind and Small Batch share a special kinship that makes this outcome such a natural fit. Our products and values are highly complementary, and we’re thrilled to be joining forces with Rind on its mission to produce delicious and sustainable snacks for people and the planet”.

Source: Rind Snacks (via PR NewsWire)