USA: General Mills to acquire Gladstone Food Products

US food giant General Mills has announced that it is acquiring the assets of Gladstone Food Products, a producer of packaged foods.

Originally founded in Gladstone (MI) in 1967, Gladstone Food Products manufactured taco shells under its own brand name and taco seasoning under the La Tiara brand. The company ceased operations in January, reportedly due to construction disruptions and increased costs, entering receivership on 18th March.

Commenting on the move, General Mills spokesperson Mollie Wulff said: “General Mills has acquired the assets of Gladstone Food Products, the manufacturer of La Tiara hard taco shells. We look forward to welcoming the well-loved La Tiara brand to the General Mills family of brands”.

General Mills already operates in the taco shell and seasoning category through its Old El Paso brand, which it acquired in 2001 as part of its purchase of Diageo’s Pillsbury division.

Source: Food Business News