USA: Benestar Brands to acquisition 4505 Meats

Leading salty snacks company with operations across the US and Mexico, Benestar Brands, has announced the acquisition of pork rind producer 4505 Meats.

The acquisition will expand the wide portfolio of brands that Benestar owns in the snack category.

4505 Meats offers keto-friendly and paleo-certified meat snacks that it says are made prioritizing quality and using all-natural ingredients and responsibly raised meats. The company’s range includes pork rinds and recently has launched a line of premium sausage sticks.

Founded in 1947, Benestar is a portfolio company of Highlander Partners, the company manufactures pork rinds, tortilla chips, and pretzels under the Mac’s, PORQ, Turkey Creek, Chicas, Cazo de Oro, and Pretzilla brands.

Jeff Hull, president and CEO of Highlander Partners, said: “When we created Benestar, we established an active M&A platform in the salty snack space targeting brands with exceptional growth prospects, unique products and strong brand equity. 4505 fits these criteria perfectly and we are thrilled to welcome 4505 into Benestar.”

Source: PR Newswire