Innovatus Drinks, the UK spirits company known for brands such as Horse Guards Gin, Barentsz Gin, Pedrino Spritz and Wing Walker Rum, has added to its portfolio with the acquisition of spirit-based aperitif Sollasa for an undisclosed sum.
Launched in 2021, Sollasa is described as a light refreshing spirit with a blend of Indian-inspired flavours such as mandarin, lychee and cardamom that is ideal for pairing with Pan-Asian food, as well as making cocktails.
“This strategic move allows Innovatus Drinks to react faster to evolving consumer habits and preferences”, the company said in a statement, particularly highlighting lower-alcohol alternatives and drinks to suit “lower tempo occasions with food at their centre”.
“Our acquisition of Sollasa is another example of our agility and ability to quickly react to consumer demand”, commented Innovatus Drinks CEO Paul McCarthy. “There is a growing market for lower alcohol spirits and particularly for Premium products with unique flavour profiles. Over a year ago we set out our Strategy to our shareholders and it’s a great credit to our team and support from those shareholders that we continue to deliver against our targets”.
Source: Innovatus Drinks