UK: Edrington to sell The Famous Grouse and Naked Malt

Edrington, a UK-based spirits producer, has announced that it has reached an agreement to sell the The Famous Grouse and Naked Malt scotch whisky brands to William Grant & Sons, one of the world’s leading whisky producers, through its subsidiary The 1887 Company Limited.

Founded in 1887, William Grant & Sons offers whisky and spirits under brands such as Glenfiddich, Grant’s, The Balvenie, Tullamore D.E.W., Drambuie, Hendrick’s Gin, Sailor Jerry Rum, and Monkey Shoulder, operating across the USA, Europe, Africa and Asia.

Commenting on the move, Edrington CEO Scott McCroskie said: “This decision is driven by our strategy to focus on our core strengths and the growth opportunities in the ultra-premium spirits category. We consider this the right moment for Edrington to exit the blended Scotch category and focus on our core portfolio of ultra-premium spirit brands”.

A William Grant & Sons spokesperson added: “Having been around for over 125 years, The Famous Grouse has a rich history and would be a significant addition to our portfolio. The brand has potential for innovation and international growth in a number of markets, and we’re excited about what the future holds”.

The transaction is subject to customary regulatory approvals.

Source: Edrington / William Grant & Sons