Too Faced

Estee Lauder, the-US based cosmetics firm, has announced that it is to buy make-up brand Too Faced in a deal worth approximately $1.45 billion. Launched in 1998, Too Faced  is described as offering “an unabashedly empowering line of cosmetic products for the eyes, face and lips” and as being “beloved for its high-quality, innovative formulas, irreverent product names and distinctive packaging”. Estee Lauder notes that the firm, which is expected …