The Hershey Company

Sonoma Brands, a California-based private equity investor has announced the acquisition of Krave Pure Foods brand from The Hershey Company for an undisclosed amount. Dedicated to the production of protein snacks, Krave Pure Foods portfolio includes Krave Meat Cuts, Krave Pork Rinds, and most recently, Krave Plant-Based Jerky. According to sources, the company expects to accelerate innovation at the company, through the acquisition. Hector de la Barreda, president at Hershey’s-owned …