Maxxium

The Famous Grouse producer Maxxium has launched its latest nationwide campaign allowing consumers to personalise labels as a Christmas gift. Any purchase of The Famous Grouse (70cl) bottle over the Christmas season will allow consumers to visit a microsite and, on entering the barcode, create a personalised gift. There will also be live “label making pods” and sampling available in select stores available from the 20th November. The microsite uses …