Kellogg

The Kellogg Co. is said to be taking a fresh approach to connect with Hispanic families with a new digital platform, Dias Grandiosos. According to Food Business News, the platform features recipes, tips, articles, and content designed for Hispanic families. Christopher Rivera, associate director of multicultural brand marketing at Kellogg commented on the platform launch by saying: “Dias Grandiosos is grounded in the understanding that Latinas are trying to find balance …