Gama Innovation Award – Packaging MANCHESTER – 29th October 2015: This month, the Gama Innovation Award – Packaging goes to Benefit Puff Off! Instant Eye Gel, which is new in the UK from Benefit. Benefit Puff Off! Instant Eye Gel allows consumers to ‘iron away’ their wrinkles thanks to a unique dispensing tip in the shape of a steam iron base. According to the company, “the custom ‘ironing tip’ instantly helps …