Maruha Nichiro, a seafood processor, has announced that it has invested in US based frozen-food business Happi Foodi.
Happi Foodi, which was originally a producer of Belgian waffles called Waffle Waffle. was renamed Happi Foodi after a rebranding in 2018, as it started to diversify, producing frozen ready meals, pizza, snacks, and appetisers.
According to sources, Happy Foodi supplies its products to retail chains and also produces private label products.
Maruha Nichiro said in a statement “Through our partnership with Happi Foodi, we are working together to expand their business by leveraging each other’s strengths”, adding that “We have made this investment based on our strategy focused on a capital and business alliance with an experienced partner who will continue to scale and grow in frozen-food manufacturing and continue to capture cutting-edge food sales in North America”.
The scale of the investment was not disclosed.
Souces: Just Food / News Conquest