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SuperYou, a protein food and supplements brand, has announced the launch of what it claims is India’s first protein wafer bar.
The product reportedly employs fermented yeast protein technology to offer a nutritious snack that is free from added sugar and contains 10g of protein and 3g of fibre per bar. Flavours available include chocolate, choco-peanut butter, strawberry creme and cheese.
Commenting on the launch, SuperYou co-founder and celebrity actor Ranveer Singh said: “We’ve created something unique—something that’s as fun and bold as it is good for you. With SuperYou, I wanted to break the mould of what a protein bar should be, so we’ve given it personality, flavours that excite, and a lightness that fits into anyone’s lifestyle”.
SuperYou co-founder Nikunj Biyani added: “Ranveer is a powerhouse and pure energy personified – he doesn’t just live life, he charges through it, full throttle. That’s the spirit behind SuperYou. We want SuperYou to be the go-to boost for anyone who wants to be big, bold, and full of life!”.
Source: Indian Retailer
