Australia: Tassal launches salmon 'snacking' range

Tassal, the largest salmon producer in Australia, has introduced a new line of ready-to-eat, “healthy” ambient fish-based snacks.

Described as a ”quick, healthy and delicious snack that loves you back”, the new range aims to offer a new on-the-go meal option. The product is available at an RRP of A$4.29 ($3.06) and in the varieties Salmon & Quinoa (“packed with omega 3”), Salmon & Beans (“packed with protein”) and Salmon & Rice (“with fibre”).

Tassal’s senior brand manager George Dimkin commented: “Australians are becoming much more health conscious and want to be empowered when making food choices and looking for time-saving meal solutions and Tassal’s new Snacking Range is here to help them”.

Tassal produces a broad range of fresh, smoked, canned and frozen salmon products under the Tassal, Superior Gold and Tasmanian Smokehouse brands.

Source: Tassal