Australia: Accolade Wines to acquire UK brand Lambrini

Australian wine business Accolade Wines has announced the acquisition of the Lambrini perry brand from Halewood Artisanal Spirits for an undisclosed sum.

Founded in 1994, Lambrini is a light and fruity perry manufacturer in the UK.

According to sources, the deal follows Accolade Wines’ growth strategy to expand its presence in the UK. Lambrini will join Accolade Wines’ portfolio which already includes brands such as Hardys, Echo Falls, Jam Shed, St Hallett, and House of Arras.

Accolade Wines CEO, Robert Foye said: “Accolade is delighted to welcome Lambrini into its portfolio. Lambrini has such a strong heritage and is loved by British consumers. We are excited about the role the brand will play in our broader strategic growth plans for the UK and Europe”.

John Bradbury, Halewood UK managing director, commented: “We believe Lambrini is in capable hands with Accolade Wines, which has a track record of building global brands”.

Source: FoodBev Media