• ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
Latest Tweets
  • Loading tweets...

Follow @@GamaConsumer

  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
1 MIN READ

Brazil: Super Nosso and Carrefour open first joint store

February 18, 2021
-
Food, Latin America, Manufacture & Distribution

Brazilian retailer Grupo Super Nosso and Carrefour have opened their first joint store in Belo Horizonte, Minas Gerais, Brazil.

According to Newtrade, the new business model, signed by both retailers in 2019, has finally materialised with the first store opening earlier this month under the Super Nosso banner. A total of 16 former Carrefour Bairro stores are planned to open under the Super Nosso banner.

Euler Fuad Nejm, CEO of Grupo Super Nosso said: “We liked the idea of the strategic partnership because it is a win-win. Positive for us, for Carrefour, and for consumers.”

For Carrefour, the partnership is part of a regional expansion strategy and it will bring synergy benefits, as well as obtaining a vast knowledge about the Minas Gerais consumer habits and closer proximity to customers. “The market in Minas Gerais is extremely relevant for Carrefour. Our strategy is to move forward with this concept of supermarkets and, for this, the partnership with Super Nosso will allow us to offer a solution even more tailored to local preferences,” said João Gravata, director of proximity at Carrefour.

All units, its layout, administration, and product mix, in addition to supply and communication, will be handled by Grupo Super Nosso.

Source: Newtrade

Tags
Carrefour
Super Nosso
← PREVIOUS POST
Switzerland: Nestle to sell Nestle Waters North America
NEXT POST →
Russia: Atria to sell OOO Pit-Product

Copyright © 2020. Gama. All rights reserved.      Privacy Policy | Legal Notice

 
Brazil: Super Nosso and Carrefour open first joint store - Gama