Supermarket chain Continente, part of Portuguese retail and telecoms conglomerate Sonae, has introduced a new range of jams and chutney that are described as being made from fruit and vegetables nearing the end of their sell-by date.
According to an article in Distribuicao Hoje, the move is designed to tackle the issue of produce going to waste despite still being good to eat; fresh deliveries of fruit and vegetables lower the value of any produce that is still on sale from the day before, increasing the chances of food waste.
“These products are collected in Continente stores to be processed according to the highest standards of food quality and safety”, Continente said.
This is the first range of products launched by the retailer based on a ‘circular economy’ concept. The line comprises Tomato Jam, Pumpkin and Walnut Jam, Tomato and Basil Jam, Bell Pepper Chutney and Onion Chutney.
The products are already available at a number of Continente stores across the country.
Source: Distribucao Hoje